Fame is fleeting; will your legacy endure?

Fallston Group knows how to build, strengthen and defend the reputation of a prominent public figure to ensure an enduring positive legacy.

Baseball glove on the wall with a major league stadium in the background

Crisis & Issue Leadership

There is perhaps no sexier a breaking news story than a high profile athlete, actor, entertainer or public figure thrust into crisis. Whether personal or professional, sudden or smoldering, headlines are unrelenting and stories quickly become unmanageable and inaccurate. There are countless examples of prominent figures falling from grace, simply by their action or inaction in their personal lives and court of public opinion. Fallston Group’s mantra is true – If you don’t tell your story, someone else will. And, when someone else tells your story, it certainly won’t be the story you want told. Your hard-earned time, money, brand and career is at stake, in a very public way.

Fallston Group understands the agent, legal, branding and family dynamic that virtually all public figures must balance during life’s most critical times. Our approach is not transactional, it is relational. Our team has the proven track record and experience in working with elite figures; we know how to leverage resources and work shoulder-to-shoulder with extended professional service teams to ensure all short, mid and long-term goals are met.

Fair or not, adversity will strike…the question is, are you prepared? Work with the Fallston Group to turn short-term adversity into long-term advantage.

Strategic Marketing & PR

Whether you’re just looking to start your career or want to restore goodwill to your personal reputation and brand, Fallston Group’s team of professionals can support your goals. We’ve worked with budding musicians and established athletes to build brand value and create long-term legacies.