Leah Fertig Joins Fallston Group as Executive Assistant
Fallston Group, the Baltimore-based, global reputation agency, is pleased to announce Leah Fertig has joined its team as executive assistant. Fertig brings more than 13 years of combined customer service, administrative and office management experience to Fallston Group’s headquarters in…
Build Your Social Champions
Some of your biggest champions during a crisis may end up being your social media followers…but waiting to build those ambassadors until crisis strikes means you’re too late to capitalize on this important communications outlet. Check out our video for…
Immunize Yourself Against Anxiety and Excessive Stress
By George S. Everly, Jr. Ph.D., ABPP. Originally posted via Psychology Today Psychologically speaking, the most significant factors that will keep you from realizing the happiness and success to which you aspire are anxiety and excessive stress. Both of these contribute significantly to depression, as well.…
What’s the “Why” Behind a Crisis?
Many crises are sustained campaigns, not situational media events. In my view, reputation leads to trust and trust leads to valuation. You see, snatching victory from the jaws of defeat is all about the restoration of trust and restoring that…
Today’s “The Day”
By Patrick Seidl, Strategic Communications Coordinator Today’s the day that you’ve been working so hard toward for months. It’s the day of your biggest fundraising or other business event. You’ve spent hours marketing your event beforehand – from e-blasts, to…
It Can Happen to You: Why Workplace Violence Insurance is the “New Normal”
By Frank Giachini, PSA Insurance & Financial Services The Capital Gazette, Sandy Hook, Las Vegas, the Colorado Cinemark—active shooting incidents are becoming more frequent every year. In 2017 alone there were 346 mass shootings in the United States, compared to 270 in…
C-Suite, It’s Time to Get Social!
I recently had the pleasure of attending an executive communications conference in Washington, D.C. My biggest takeaway? Company executives’ social media presence is no longer optional – it’s critical to success from a business practices perspective, as well as employee…
Crisis is a Growth Strategy!
Our team has been referred to as crisis leadership experts, operators and chief reputation officers. Nearly all the companies we’ve worked with want the same thing: for us to help them maintain control and weather the storm. That’s their definition…