Cyber Attack: Don’t be a Victim

October is National Cyber Security Awareness Month. All businesses are at risk of cyber attacks on a daily basis. Read more about what security measures can be taken to assist in preventing the reality of these threats.

The Social Media Opportunity

Utilizing Facebook as a public relations outlet during a time of crisis can improve the overall image and public opinion of the organization in crisis.

Remodeling Firm Boosts Public Relations Efforts

Founded in 2000, The Atlantic Remodeling Corporation (TARC) is a Maryland-based residential remodeling firm specializing in energy efficient windows, siding and roofing solutions. The mission of TARC is to deliver a professional remodeling experience from start to finish that exceeds client expectation. TARC engaged the Fallston Group to spearhead its marketing communications strategy to support the mission, vision, goals and objectives of the organization.

National Preparedness Month

September marks National Preparedness Month. With hurricane season halfway through and winter just around the corner, there is no better time to prepare yourself, family and workplace for emergencies and disasters. Emergencies and disasters can be unexpected and devastating. That is why preparation is imperative. At the Fallston Group, we believe the more prepared you are, the better you respond and quicker you recover from such situations.

School and University Safety

“Providing a safe place to live, work, and raise a family is the first order of leadership,” says Rob Weinhold, Principal of the Fallston Group. Students work and sometimes live at school; therefore, school leaders must keep student safety as their first priority. A social media crisis management plan is one way that school and university leaders implement to help promote the safety of their students.

Congressman Weiner: What Can We Learn

In a digital age where information can be received and delivered instantly, many fail to realize that it is not as easy to retract–or suppress. So seems to be the case with former Representative Anthony Wiener who found himself at the hands of social media when he “tweeted” revealing pictures to a young female “follower” […]

Workplace Violence Advice

by Rob Weinhold A safe work environment is paramount to everyone in the workplace and should be the first priority of leadership. The recent workplace shooting at the Emcore Corporation in New Mexico highlights the pervasive dangers faced by all business owners and their employees each day. This tragic situation left ten people shot and […]