How to Be a Sound Leader During Difficult Times
As I approach four decades of leading organizations under challenging circumstances in numerous leadership positions, in both the private and public sector, I can assure you that challenges, obstacles, and difficult times are inevitable. Being a good leader during times of ‘smooth sailing’ is easy, but when a crisis occurs, that’s when your leadership skillsets […]
Top Business Reputation Tips
Whether or not you had the chance to attend our most recent Business Reputation Panel in person, every leader can benefit from our expert panelists’ top tips to preserve and protect your company’s reputation. James “Jef” Fagan, Principal Attorney at Offit Kurman advises businesses to not only pick a primary spokesperson – but to make […]
Leah Fertig Joins Fallston Group as Executive Assistant
Fallston Group, the Baltimore-based, global reputation agency, is pleased to announce Leah Fertig has joined its team as executive assistant. Fertig brings more than 13 years of combined customer service, administrative and office management experience to Fallston Group’s headquarters in Canton. In her new role, Fertig provides support across the organization’s three core business verticals […]
What’s the “Why” Behind a Crisis?
Many crises are sustained campaigns, not situational media events. In my view, reputation leads to trust and trust leads to valuation. You see, snatching victory from the jaws of defeat is all about the restoration of trust and restoring that reputational piggy bank balance which succumbed to overdraft status. We know crises can be natural, […]
What is Reputational Elasticity?
Papa Johns, FOX News, Roseanne Barr, the Donald, Starbucks – all embroiled for different reasons. While Starbucks has had its challenges, with its most volatile crisis sparking in Philly just this past year, let’s go back a few years during a time that Starbucks had to make another withdraw from its reputational piggy bank. In […]
Top Tips to Improve Company Safety & Security
By Frank Barile, Safety & Security Director of Fallston Group Being a leader in today’s business world is not easy. There are many things you need to worry about outside of business growth and profitability; safety and security is one of them. The first order of business leadership is to provide a safe place to […]
Demystifying Cyber Risk: Executives, Champion Your Cyber Risk Management
Written by Mike Volk, Cyber Specialist at PSA Insurance & Financial Services Effective cyber risk management involves every part of an organization. Cybersecurity policies guide employee behavior and shape culture. Cybersecurity training helps employees — from IT staff to administrative professionals to C-suite executives — understand and protect the organization from cyber threats. Technology helps […]
Employees & Small Business Security
With the alarming evolution of the recent Equifax breach and Tuesday’s shocking announcement that Yahoo’s 2013 data breach impacted every single customer account that existed at the time, identity protection has become a topic of both priority and panic. What can your business do to protect YOUR sensitive data? Our client, national identity protection services […]
Is Your Business Taking the Proper Steps to Minimize Digital Risk?
With technological advances, there comes a heightened technological risk. Cyber-attacks are increasing at an alarming rate, targeting almost 3 out of 4 small businesses. By putting a security plan in place, a company’s level of threat decreases dramatically. Ultimately however, leaders must take the initiative to protect their people, secure their assets and strengthen their brands!
3 Things Every Business Needs When Disaster Strikes
It’s up to company leaders to prepare employees and infrastructure for any and every kind of disaster or emergency situation, from natural disasters such as flooding or tornadoes to man-made situations like security threats. Once the safety of your employees is ensured, the next step is to determine how to keep your business afloat.
