Turning Adversity into Advantage, Hon!
A Fallston Group Case Study. Cafe Hon has been a popular fixture on the 36th Street main drag in Baltimore’s kitschy Hampden neighborhood since its 1992 opening. With a two-story tall pink flamingo perched over its doorway, the restaurant is a local landmark. Owner Denise Whiting sells “Hon” t-shirts and other merchandise and founded an […]
Did He Cross the Line, Hon
How quickly can a seemingly non-violent protest become a threat to public safety and personal property? Recent controversy revolving around Baltimore’s iconic, Café Hon, has made it more apparent how easily that line can be toed. Café Hon owner Denise Whiting’s decision to trademark the word ‘Hon’ to protect her business and brand, caused an […]
