What is Reputational Elasticity?

reputational-elasticity

Papa Johns, FOX News, Roseanne Barr, the Donald, Starbucks – all embroiled for different reasons. While Starbucks has had its challenges, with its most volatile crisis sparking in Philly just this past year, let’s go back a few years during a time that Starbucks had to make another withdraw from its reputational piggy bank. In […]

Boosting Business through Community Involvement

It’s common knowledge that communities flourish when businesses and residents join together for a good cause. The many meaningful contributions that are made by small businesses to communities each year boost morale and help better the lives of residents.