Fallston Group

Building Strengthening & Defending reputations

Risk Intelligence (RI): A Crucial Element in Crisis Leadership & Communications

As we say at Fallston Group – “Anybody with an internet connection or recording device can wreak havoc on your brand.” In this fast-paced intersection of technology and business, professionals across various domains face the challenge of managing risks and proactively shaping the trajectory of organizations. At Fallston Group LLC (Expert Reputation Management | Fallston […]

Hostage Negotiations – A Blueprint for Everyday Life

Just a few short weeks ago, Fallston Group was honored to have delivered the opening keynote at the National Tactical Officer’s Association’s (NTOA) Crisis Negotiations Conference in Scottsdale, Arizona. There were more than six hundred crisis negotiators sharpening their craft to diffuse and deescalate life’s most difficult situations and save lives. Yes, these are ordinary […]

Peloton’s Lack of Planning: Part II

Earlier in the year, Peloton experienced troubles related to its leadership decisions during the coronavirus pandemic to expand well beyond its means. As part of their earlier strategic solution stable, Peloton decided to reduce the cost of its products. Those steps have not materially helped valuation so now, ironically, it is shifting to raise the […]

What is Earned Media?

Building Strengthening & Defending reputations

Kathleen Carins, EMMY Award-winning Television Journalist, who now uses her expertise as a Fallston Group Media Coach and Communications Strategist, shares her insights on “earned media” and some of the nuances involved.

Best Practices for Crisis Management in Corporations

Building Strengthening & Defending reputations

As we all learned from Covid-19, everything changes when a crisis occurs. In the case of Covid-19, the unexpected and immense changes that erupted as a direct result of the pandemic impacted the course of history forever. Some might say that the change was for the good (remote work and blended models are now widespread […]

Peloton’s Lack of Planning

Building Strengthening & Defending reputations

Amid the height of COVID in 2020, Peloton’s stocks skyrocketed and increased by almost 440%. While many consumers were investing strongly in at-home workout machines, Peloton continued to advance its business goals by producing more, creating a wider variety of product, and making business decisions for 2021 and the years so come. Ah, the power […]

The Inner Journey of Authenticity in The Age of Resignation

Building Strengthening & Defending reputations

During the course of my executive coaching, I assign my clients a book by Parker J. Palmer Ph.D, entitled “Let Your Life Speak: Listening for the Voice of Vocation. The significance of this reading assignment is that the author captures introspective insights that are very applicable in connecting with one’s self-awareness and authenticity, which is […]

The Most Important Message is the Message Received

Building Strengthening & Defending reputations

Most public speakers and performers work relentlessly to ensure they use the perfect words at the precise time and in the proper sequence to make people think, feel and act differently. Whether a media interview, keynote address, board meeting or sensitive family matter, we all find ourselves ‘on stage’ with the opportunity to impact. Most […]

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