Today’s “The Day”
By Patrick Seidl, Strategic Communications Coordinator Today’s the day that you’ve been working so hard toward for months. It’s the day of your biggest fundraising or other business event. You’ve spent hours marketing your event beforehand – from e-blasts, to scheduled social media content and submission of your pre-event press releases – you’ve done everything […]
5 THINGS EVERY BUSINESS MUST KNOW ABOUT FACEBOOK.
Facebook is the most popular social networking site with 1.9 billion monthly users and 75% of users spending 20 minutes or more on Facebook daily. The platform allows users to post photos, share recommendations, send messages and stay in touch with family, friends and colleagues. Unlike LinkedIn, Facebook’s primary purpose is to serve the user […]
And Ultimately, Your Career
Curt Schilling’s most recent social media tirade cost him his job, and the respect of many. Crisis costs time, money, customers, and careers.
Elizabeth Lauten Resigns following Digital Meltdown
Republican Party staffer Elizabeth Lauten is the latest high profile individual to lose her digital composure via social media in a post directed towards Sasha and Malia Obama.
Six Tips for Managing a Crisis through Social Media
A business’s social media presence is not only a great way to communicate with stakeholders and clients, but it is a highly effective tool when facing a crisis. Here are six tips for managing a crisis through social media.