8 Qualities All Crisis Leaders Share
When designating or hiring an employee to be your business’s crisis manager, there is a lot at stake. When selecting, consider one that shares these 8 characteristics.
5 Strategies for Successful Crisis Leadership
by Rob Weinhold, Chief Executive of Fallston Group When it comes to crisis, it isn't a matter of if but of when. Having an effective crisis management strategy in place is critical not only for weathering the storm but for…
Why Do You Need a Crisis Communications Plan?
Crisis Communications Plans are designed to provide guidance and easy-to-follow steps to support clients in preparation for, management of and after-effects of proper crisis communications. Reputation leads to trust, trust leads to valuation. Effective crisis prevention, identification and communication rely…
When the world relies on you, how do you manage crises and continuity of care?
By Leah Fertig From birth to our final day, there may never come a time we aren’t dependent on a compassionate healthcare provider. Like the fragility of our lives, healthcare institutions are challenged with many risks that may take their…
Leah Fertig Joins Fallston Group as Executive Assistant
Fallston Group, the Baltimore-based, global reputation agency, is pleased to announce Leah Fertig has joined its team as executive assistant. Fertig brings more than 13 years of combined customer service, administrative and office management experience to Fallston Group’s headquarters in…
Crisis is a Growth Strategy!
Our team has been referred to as crisis leadership experts, operators and chief reputation officers. Nearly all the companies we’ve worked with want the same thing: for us to help them maintain control and weather the storm. That’s their definition…
Six Simple Steps to Begin Your Marketing Strategy
By Andrea Lynn, Marketing Communications Manager For many, the concept of creating a marketing strategy can be mighty intimidating! We all vaguely know we need one…hopefully someone is posting on social media and placing some ads, right? Effective marketing goes…