Build Your Social Champions
Some of your biggest champions during a crisis may end up being your social media followers…but waiting to build those ambassadors until crisis strikes means you’re too late to capitalize on this important communications outlet. Check out our video for…
What’s the “Why” Behind a Crisis?
Many crises are sustained campaigns, not situational media events. In my view, reputation leads to trust and trust leads to valuation. You see, snatching victory from the jaws of defeat is all about the restoration of trust and restoring that…
Meltdown in Rio: Ryan Lochte
Although Ryan Lochte is at the tail end of his swimming career, the 32-year-old still has some very serious repercussions stemming from his crisis in Rio.
Gary McCord “Raked” Through the Coals…Again
CBS' Gary McCord found himself in hot water after being misinterpreted during a live broadcast of the Farmers Insurance Open last weekend. After his intentional blunder in 1994, viewers are not as forgiving this time around.
Water Crisis Leaves Citizens, Officials Divided
Flint, MI: Dangerous levels of lead have contaminated the city’s tap water for almost two years. People are calling for officials to be held accountable, including Governor Rick Snyder.
Chipotle Closes Doors for One-Day Food Safety Meeting
Chipotle will close its doors February 8th for a one-day national food safety meeting.
Is It Too Late for Chipotle to Become An “Industry Leader” in Food Safety?
Chipotle responds to E. coli outbreak; claims it will become a "leader in food safety."
Airbag Recall Becoming a Reputation Killer
Japanese auto parts maker, Takata, has been under fire since June. False report after false report, the National Highway Traffic Safety Administration receives a poor grade for its handling of the recall. Hopefully, now that the issue is front and center, consumers will not ignore the problem, and further injury will be prevented.
Ravens Leadership in Question after Smith Arrest
After Jimmy Smith's arrest, there are serious leadership concerns within the Ravens organization. Of the 20 NFL players to be arrested this offseason, Smith became the fifth Raven of the group.