Fallston Group

Building Strengthening & Defending reputations

Smoldering Vs. Sudden

Building Strengthening & Defending reputations

Bottom line – Protecting your company’s valuation depends on how well you are prepared to face the court of public opinion. Crisis happens to everyone. The difference is those who are prepared to address smoldering issues proactively can prevent them from erupting.  When done well, you can turn short-term adversity into long-term advantage.

Reputation leads to Trust and Trust leads to Valuation… And, Not All Currency is Financial.

Building Strengthening & Defending reputations

            Successful leaders and organizations understand the value of building, strengthening, and defending their reputation. Reputation is defined as: the beliefs or opinions that are generally held about someone or something. If we take a broader look at society, we believe that consumers are morally aligned with the brands they invest in and purchase from, […]

Uh-oh…Hot Mic!

Building Strengthening & Defending reputations

Have you ever said something you thought was confidential, but soon realized someone or some ‘thing’ overheard you? The inevitable answer is yes – we all have. However, the consequences of ‘sticking your foot in your mouth’ are much more severe today than they were years ago. Why? The answer is simple – technology. At […]

Tiger Woods – Legacy and Reputation

Fallston Group | Tiger Woods – Legacy and Reputation

Tiger Woods is often referred to as one of the best, if not the best, player in PGA Tour history. Tiger is tied for the most PGA Tour wins with Sam Snead, and currently is second to the great Jack Nicklaus for most Majors won. His entire life is focused on winning – which is […]

Ousting Leadership, A Good Start…

Fallston Group | Ousting Leadership, A Good Start...

Reports this week of three top producers being ousted from The Ellen DeGeneres Show is a good start. It seems the allegations of sexual misconduct, racial insensitivity and other issues that may, in some minds, create a hostile work environment is being taken seriously by Warner Bros. As with any investigation, once an accurate command […]

The Power of Crisis Leadership (Part Three)

Fallston Group | The Part of Crisis Leadership (Part Three)

The following is the last of three excerpts from a feature article, written by Rob Weinhold, Fallston Group Chief Executive, and published by “Captive International” in July 2020. Read part one here and part two here. Looking for ways to ensure your reputational piggy bank continues to overflow? Fallston Group offers the following guidance, based […]

Build Your Social Champions

Social-Champions

Some of your biggest champions during a crisis may end up being your social media followers…but waiting to build those ambassadors until crisis strikes means you’re too late to capitalize on this important communications outlet. Check out our video for some quick tips, and contact us at https://fallstongroup.com/contact-us/ or call 410-420-2001 for more information.

What’s the “Why” Behind a Crisis?

Many crises are sustained campaigns, not situational media events. In my view, reputation leads to trust and trust leads to valuation. You see, snatching victory from the jaws of defeat is all about the restoration of trust and restoring that reputational piggy bank balance which succumbed to overdraft status. We know crises can be natural, […]

Meltdown in Rio: Ryan Lochte

Rob-Weinhold-Corporate-Headshot-e1488989960608

Although Ryan Lochte is at the tail end of his swimming career, the 32-year-old still has some very serious repercussions stemming from his crisis in Rio.

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