Tiger Woods – Legacy and Reputation
Tiger Woods is often referred to as one of the best, if not the best, player in PGA Tour history. Tiger is tied for the most PGA Tour wins with Sam Snead, and currently is second to the great Jack Nicklaus for most Majors won. His entire life is focused on winning – which is […]
Baltimore Sees Deadliest Month in More Than 40 Years
Since the police custody death of Freddie Gray, shootings in Baltimore have skyrocketed while arrests have plummeted. Police are now hesitant to do their jobs in fear of landing in the court of public opinion, or in the court of law.
Trust is the Key to Generating Positive Outcomes and Creating Substantive Change
The death of Freddie Gray has sparked controversy in yet another case of community-police distrust. It is important that both sides work to turn short-term adversity into long-term advantage.
The Social Media Opportunity
Utilizing Facebook as a public relations outlet during a time of crisis can improve the overall image and public opinion of the organization in crisis.