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Home » Blog » Page 3
Patrick Seidl Joins Fallston Group As Strategic Communications Coordinator

Patrick Seidl Joins Fallston Group as Strategic Communications Coordinator

  • April 18, 2018
  • Andrea Lynn
  • In The News

Fallston Group, the Baltimore-based, global reputation agency, is pleased to announce Patrick Seidl has joined its team as strategic communications coordinator. Seidl brings five years of marketing, communications and fundraising experience as well as a background in planning and executing…

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Demystifying Cyber Risk: Executives, Champion Your Cyber Risk Management

Demystifying Cyber Risk: Executives, Champion Your Cyber Risk Management

  • April 4, 2018
  • Andrea Lynn
  • Blog, Main Blog

Written by Mike Volk, Cyber Specialist at PSA Insurance & Financial Services Effective cyber risk management involves every part of an organization. Cybersecurity policies guide employee behavior and shape culture. Cybersecurity training helps employees — from IT staff to administrative…

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A BUSINESS GUIDE TO TWITTER

A BUSINESS GUIDE TO TWITTER

  • March 16, 2018
  • Fallston Group Web Admin
  • Blog, Main Blog, Social Media

Twitter is an online platform that allows users to broadcast a short message to other users across the globe. It has become a primary resource for online news and social networking and primarily caters to a male audience. As a…

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HOW EFFECTIVE IS YOUR SOCIAL MEDIA?

HOW EFFECTIVE IS YOUR SOCIAL MEDIA?

  • February 13, 2018
  • Fallston Group Web Admin
  • Blog, Main Blog, Social Media

When your business utilizes social media to reach your target audience, you’ve taken an important first step. But, how effective is your social media? Is one platform working better than another? Do you have more engagement with certain posts? Why…

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IS SOCIAL MEDIA IMPORTANT FOR MY BUSINESS?

IS SOCIAL MEDIA IMPORTANT FOR MY BUSINESS?

  • February 6, 2018
  • Fallston Group Web Admin
  • Blog, Main Blog, Social Media

The statistics change day by day, but roughly 9 out of 10 companies are now using social media for marketing purposes.  Understanding social media marketing, including which audiences use which platforms and the best ways to engage them, is a…

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5 THINGS EVERY BUSINESS MUST KNOW ABOUT FACEBOOK.

5 THINGS EVERY BUSINESS MUST KNOW ABOUT FACEBOOK.

  • January 25, 2018
  • Fallston Group Web Admin
  • Blog, Main Blog, Social Media

Facebook is the most popular social networking site with 1.9 billion monthly users and 75% of users spending 20 minutes or more on Facebook daily. The platform allows users to post photos, share recommendations, send messages and stay in touch…

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4 TIPS TO MAXIMIZE YOUR COMPANY’S PRESENCE ON LINKEDIN

4 TIPS TO MAXIMIZE YOUR COMPANY’S PRESENCE ON LINKEDIN

  • January 25, 2018
  • Fallston Group Web Admin
  • Blog, Main Blog, Social Media

Linkedin Presence LinkedIn is the preferred social media platform for businesses, their employees and professionals across a variety of industries who want to connect and network. As a matter of fact, it is the largest professional networking platform. It is…

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Quality Active Shooter Training Save Lives

Quality Active Shooter Training Save Lives

  • January 18, 2018
  • Andrea Lynn
  • Blog, Main Blog

According to USA Today, last year was the deadliest year for mass shootings in more than a decade. One could even deem 2017 the deadliest year for mass shootings in modern U.S. history: two of our country’s five deadliest mass…

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4 Questions To Ask To Make More Marketing More Effective In 2018

4 Questions to Ask to Make More Marketing More Effective in 2018

  • December 29, 2017
  • Kathy Walsh
  • Blog, Main Blog

By Kathy Walsh, Director of Marketing I’m a big believer in the tried-and-true when it comes to developing a marketing strategy. You may have heard of the “4 P’s” of marketing—product (or service), pricing, place, promotion—and maybe even the 5th…

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Fallston Group Chief Executive Rob Weinhold Named 2017 Most Admired CEO By The Daily Record

Fallston Group Chief Executive Rob Weinhold named 2017 Most Admired CEO by The Daily Record

  • November 21, 2017
  • Andrea Lynn
  • In The News, News

  Baltimore-based Fallston Group, a global reputation agency, is pleased to announce that Rob Weinhold, the firm’s chief executive, has been named one of Maryland’s 2017 Most Admired CEOs by The Daily Record. The Daily Record created the Most Admired…

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